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Harvey Barry
VisionWorks Unlimited, LLC

Whitehouse Station, NJ

NOWA member since 2003

Harvey Barry began his commercial art career as a graphic designer for the publications department of Rutgers University in New Jersey. Three years later he accepted the position of Associate Art Director at the UJA-Federation in New York City where he created and produced promotional and fund raising literature, direct mail pieces and advertising for national campaigns as well as local trade groups.

After five years, Harvey moved on to Schaedler, Quinzel Incorporated, a graphic art company. He served for nine years as vice president sales and account management departments with an advisory role in the creative department. Here he was responsible for projects produced for many of New York City's largest advertising agencies, TV production studios, and major corporations.

Projects include campaigns for:

  • Winston cigarettes (Hispanic campaign)
  • Pepsi-Cola logo redesign
  • CBS Entertainment Videos
  • Twizzlers licorice
  • Hershey's Hugs
  • Equitable Insurance and American Express logos

Ready to end his commute to New York, Harvey joined a Design Studio in northwest New Jersey with similar responsibilities in account management, marketing strategy and creative consulting. Major accounts included M&M Mars, American Home Products and Binney & Smith (Crayola division).

In July of 1998 Harvey formed his own creative design firm, VisionWorks Unlimited. He offers creative design and marketing services that help small and mid-sized businesses sell more in less time. According to Harvey, the name of the game is integrated marketing. He says "It is my responsibility to educate my clients to the importance of a well planned marketing strategy. Sure, I can design compelling graphics for an advertisement, a product package, or a sales kit, but its effectiveness is diminished if it is not supported by an on-going and cohesive campaign. The message must be clear and consistent across all media used."

Marketing strategy and design services for:

  • Branding
  • Packaging
  • Advertising
  • Printed Literature
  • Sales Promotion
  • Corporate Identity
  • Websites
Harvey Barry

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